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“Soiuz” in Russian means “union”—a key word in the formal name of the Union of Soviet Socialist Republics. Once the world’s largest state, the Soviet Union comprised 15 republics and more than 100 distinct ethnic groups. The country celebrated its diversity while at the same time emphasizing the unity of all Soviet peoples. Throughout the 1922–1991 history of the USSR a highly-developed system of symbolic representations was used to portray the strength of the union. This paper examines the many ways in which the concepts of union and unity were symbolically portrayed in Soviet society including the use of flags, emblems, imagery, and slogans. It demonstrates the importance of the concept of “soiuz” in the Soviet Union. Finally, it shows how unity symbols were central to Soviet messaging both domestically and internationally.
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