The New American City Flags Survey of 2022

Over 300 American cities and towns are known to have adopted new or redesigned flags to represent their communities between 2015 and 2022. In late 2022, NAVA conducted an online survey asking respondents to rate those flags’ designs on a 0–10 scale. The 2,852 respondents (308 NAVA members and 2,544 public participants) selfreported from 90 countries (71% from the U.S.); their ages distributed widely. Afterwards, NAVA blanketed the country—especially the cities with flags in the survey—with press releases yielding wide media coverage. With average ratings converted to a letter grade, over 30% of the flags got an A or a B, but over 60% of the flags got a D or an F. Analysis of the results not only showed a range of design quality, but also provided insights into how perception of the designs varied across respondent ages, locations, and NAVA membership.

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